sam i am

I'm a Senior Art Director and multidisciplinary creative with a background in design. I approach my work with intention and focus, using visual expression to create clarity. As a born and bred New Yorker, I was exposed to all forms of art from an early age, and this had a profound effect on not only how I see the world but how I approach the work. I move fast, sweat the details, and hold a high bar for taste and clean execution, that’s the city in me.

Currently at Amazon Devices Brand Studio, I lead Art Direction and Design at scale, guiding teams that shape how millions of people experience brands like Alexa, Ring, Echo, and Fire TV. Blending storytelling, systems, and craft, I bring concepts to life through photography and video direction while shaping scalable, end-to-end digital experiences that feel intuitive and polished.


sam i am

I'm a Senior Art Director and multidisciplinary creative with a background in design. I approach my work with intention and focus, using visual expression to create clarity. As a born and bred New Yorker, I was exposed to all forms of art from an early age, and this had a profound effect on not only how I see the world but how I approach the work. I move fast, sweat the details, and hold a high bar for taste and clean execution, that’s the city in me.

Currently at Amazon Devices Brand Studio, I lead Art Direction and Design at scale, guiding teams that shape how millions of people experience brands like Alexa, Ring, Echo, and Fire TV. Blending storytelling, systems, and craft, I bring concepts to life through photography and video direction while shaping scalable, end-to-end digital experiences that feel intuitive and polished.

sam i am

I'm a Senior Art Director and multidisciplinary creative with a background in design. I approach my work with intention and focus, using visual expression to create clarity. As a born and bred New Yorker, I was exposed to all forms of art from an early age, and this had a profound effect on not only how I see the world but how I approach the work. I move fast, sweat the details, and hold a high bar for taste and clean execution, that’s the city in me.

Currently at Amazon Devices Brand Studio, I lead Art Direction and Design at scale, guiding teams that shape how millions of people experience brands like Alexa, Ring, Echo, and Fire TV. Blending storytelling, systems, and craft, I bring concepts to life through photography and video direction while shaping scalable, end-to-end digital experiences that feel intuitive and polished.